— § / Partnership
Partner with the program.
Reach the paddock and the grandstand.
Daniel Hanley runs two professional sports-car programs in 2026 — the McLaren Trophy America and the IMSA Michelin Pilot Challenge TCR. Two paddocks, two audiences, one driver. We build partnerships around results, story, and the people who actually show up.
Activation is hands-on: hospitality, ride-alongs, branded apparel, content packages, and presence in two of the most-watched sports-car series in North America.
— § / Tiers
Three levels.
— Tier 01
TitleThe car is yours.
- —Primary livery position · roof, hood, doors
- —Branded uniforms & race suit panels
- —Hospitality at every round (4 guests)
- —Quarterly content package + season recap film
- —Driver appearances · 4 per year
— Tier 02
AssociateWhere the eye lands second.
- —Secondary livery placement
- —Crew shirts + transporter graphics
- —Hospitality · 2 guests per round
- —Monthly content drop
- —1 driver appearance per year
— Tier 03
ContingencyOn the program, on the truck.
- —Tertiary placement on car/transporter
- —Logo on crew kit
- —Quarterly content mention
- —Pit pass package
— § / Currently backing the car
The partners.
— § / Inquiry
Let's talk.
Send a note. Tell us about your brand and where you want to show up. We'll come back with a tailored proposal — not a deck.
hello@danielhanleyracing.com